Fact: 88% of enterprise professionals anticipate their company’s video content output to increase in the next year. The problem? Many businesses struggle to produce great videos at scale due to time, budget and bandwidth limitations.

To uncover how organizations are approaching video, we asked more than 600 enterprise professionals in marketing, HR and video services for their perspectives on:

  • How surging demand for video content coupled with the rise of remote environments has impacted video creation

  • Key pain points when creating, broadcasting and distributing video and how they’re being addressed

  • How enterprises plan to remove the friction associated with traditional video content creation to meet rising demand by enabling more people to produce videos

  • How enterprises are managing the growing fatigue generated by overuse of video conferencing tools
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